言葉・色・人の印象

Does writing down an odor help you recognize it later? A study of Chinese university students tested when verbal descriptions hinder recognition and when the difference disappears.

Wood photographs influenced odour pleasantness ratings, while exploratory EEG results suggested possible effects of meaning and sensory congruence.

Four experiments with commercial perfumes examined how perceived gender and descriptions relate to the colors people associate with a fragrance.

French and German ingredient descriptions reveal possible links between grammatical gender, gender associations, and fragrance memory, with mixed results.

Two simulated hiring studies examined gender-associated perfumes, with mixed comparisons against no perfume and important statistical caveats.

Eighteen students classified 12 unnamed perfumes, revealing a gap between commercial categories and perceived femininity, masculinity, and unisex character.

An EEG study examined odor-face timing. Unpleasant odor lowered face pleasantness, while timing effects differed between ratings and brain signals.

Two experiments examined flower images, odor detection reports, and image-evoked brain responses during prolonged fragrance exposure and habituation.

Among five evaluators describing shirts worn by 45 men, one perfumer’s detailed descriptions were associated with HLA similarity. The exploratory findings were not shared by all evaluators.

A study paired photographs of natural and luxurious living rooms with three floral fragrances. We distinguish the impression ratings from preliminary physiological measurements in four people.