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The Science of Scent

Adapting to One Odor Reveals Another Side of a Blend

Brief exposure to some components made them harder to identify in mixtures. A 2017 study also found that a shared smoky note could become prominent.
The Science of Scent

Will You Still Like the Same Smell Three Months Later?

Women’s preferences showed some consistency even for fresh body-odor samples collected from the same men three months later. Comparisons with fragrances and facial photographs explore preference stability.
The Science of Scent

A Pleasant Scent with an Unpleasant Ingredient: How Does the Brain Respond?

An fMRI study of a jasmine model mixed with indole found that pleasantness, unpleasantness, and intensity were represented differently across brain regions, even when the mixture felt pleasant overall.
The Science of Scent

Can Receptors in the Nose Affect How a Smoky Odor Is Perceived?

A study broadly examined functional differences between olfactory receptor variants. Less responsive OR10G4 variants were associated with weaker, more pleasant guaiacol ratings, but not with the same pattern for vanillin compounds.
The Science of Scent

Can Sweat from a Happy Mood Change Responses? An Experiment with Added Perfume

Sweat collected during a positive mood produced differences in receivers’ heart rate and idea-generation tasks compared with neutral-condition sweat. The study also compared physiological and perceptual responses with added perfume.
The Science of Scent

Does an Unpleasant Odor Slightly Slow an Approach Action?

After synthetic body odor, participants were slower to press a key to approach an on-screen perfume bottle. Alongside a sound experiment, the study explores behavioral measures of preferences.
The Science of Scent

Olfactory White: Similar Smells from 30 Different Ingredients

Matching perceived intensity across a broad range of odorants made mixtures smell similar without shared ingredients. Tests explored naming, six-month memory, and rose recognition.
The Science of Scent

Can Heart Rate and Sweating Reveal Your Favorite Perfume?

Physiological responses distinguished broadly different odors but were less sensitive to perfume preferences. Facial muscles retained small differences.
The Science of Scent

Does Leaving Home Quickly Reverse Adaptation to Its Scent?

Eight women exposed to the same odor at home for two weeks became less sensitive to it. The study examined differences from short-term adaptation and recovery after removal.
The Science of Scent

Does Paying Attention Change How You Get Used to an Odor?

Nineteen people rated the same odor for 10 minutes. Focusing on it slowed the initial decline in intensity compared with counting sounds, with later periods of renewed perception.