Book Information
Japanese title (English gloss): The Golden Rule of Perfume
Author: Miya Shinma
Year of publication: 2010
Publisher: Hara Shobo
Book Review
The author, Miya Shinma, is the founder of the perfume brand Miya Shinma and one of the perfumers Japan can be proud of. The author also teaches at a perfumery school (in Japanese) founded by Shinma, and the book’s content is concrete and engaging, introducing the world of fragrance from many different angles.
Drawing on the author’s own experience, the book offers a broad introduction, from the history of perfume and fragrance families to choosing and wearing perfume and the fundamentals of fragrance. I consider it an ideal first book. For beginners who want to learn about perfume from the basics, and sales assistants struggling with how to sell it, I think picking up this book first will provide a foundation for all the things they will go on to learn.
The examples of representative perfumes only go up to 2010, so they are a little dated, but renowned fragrances are included too, making them well worth checking out.
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