The Founder

Explore Diffar’s origins, its fragrance-making at the foot of Mount Fuji, and the idea that the same scent can leave a different impression from day to day and depending on how you approach it.

Explore DI SER’s origins and approach to fragrance: perfumes from Hokkaido that work with plants to connect the visible and the invisible.

Explore the origins and olfactory ideas of BLNDRGRPHY, a world of wearable cocktails expressing an age in which people and cultures blend together.

Explore the origins and fragrance philosophy of Cra-Yon, the Swedish brand connecting scent with well-being and self-expression.

Explore the origins and fragrance inspiration of sous le manteau, following the story of 19th-century love-potion recipes revived as modern perfumes.

Discover the origins of SHEGREEN and its philosophy of expressing harmony with nature and stillness through fragrance, including the meaning behind its name.

Explore the origins of Korean fragrance brand TAMBURINS, its inventive exhibitions and perfume collections, and its pursuit of beauty beyond definition.

Discover the 140-year history of Les Bains Guerbois and the stories behind collections that transform defining years of Parisian life into fragrance.

Explore Jean-François Laporte’s life, his path from Sisley to founding L’Artisan Parfumeur, and his contribution to the world of fragrance.

Discover Camille Goutal’s early life, her scent-linked memories of her mother Annick Goutal, and the path that led her to take over the fragrance house.