The Founder Commodity: Designing the “Distance” of Scent, a Modern American Perfumery Born Twice
“I wanted people to be able to choose the way their fragrance projects and how strong it is for themselves.”— Vicken Ars...
The Founder
The Founder 
The Founder Dr. Vranjes Firenze | The Florentine Fragrance House That Translated Memory into Scents for Spaces
“A good perfume is born from smells captured in life. They are always connected to memories, journeys, and people.”— Fou...
The Founder Farina 1709 — The Memory of an Italian Spring That Gave Birth to the Term “Eau de Cologne”
“I have found a fragrance that reminds me of a spring morning in Italy. Bergamot after the rain, mountain narcissus, ora...
The Founder CASWELL-MASSEY | Memories of Scent Older Than America Itself
“The goal is to remain in existence for another 10 generations.”— Nicholas Arauz (then president, 2018)The history of Ca...
The Founder TOM FORD BEAUTY | A World of Intense Glamour Rebuilt Through Scent
“Fragrance might be more important than clothes.”“I think fragrance might be more important than clothes.”— Tom Ford
The Founder KUOCA | The Story of a Seoul Fragrance Brand That Turned Fine Dining into Scent
“Using rare ingredients, preparing each dish with care, and satisfying customers’ five senses. That is Kuoca’s philosophy.” — Kim Ji-su (founder)
The Founder Laboratorio Olfattivo | An “Olfactory Laboratory” That Creates Fragrance Stories
“A journey, a raw material, an experience… These nurture my creativity and inspiration. Everything happens by chance, spontaneously. Creating perfume follows no particular rules.” — Roberto Drago (co-founder / creative director)
The Founder Raer Scents | Enclosing Botanical Wildness in the Contours of Berlin
“I wanted a bold, distinctive fragrance made from fairly traded natural materials. I could not find one, so I made it myself.” Ted Rohn (founder and perfumer)
The Founder strangelove nyc: A Story of Strange Love That Begins with Oud
“I think of what we do as ‘telling stories of strange love through the art of perfume.’” — Elizabeth Gaynes, founder and CEO
The Founder FLORIS: British Perfume History Lives On at 89 Jermyn Street
“We blend our fragrances in London, in the same room where my father and grandfather did.” — Edward Bodenham, ninth-generation Perfumery Director