101 Q. What makes a good atomizer different? Do you have any favorites?
A. A good atomizer produces a good spray. The same goes for perfume bottles: if the spray quality is poor, the perfume t...
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101 Q. How should I explain a perfume?
What follows reflects my understanding and views at the time of writing. There is no one-size-fits-all answer in custome...
101 Q. What should I say in a department store or perfume shop to find the fragrance I have in mind?
A. I think it is fine simply to say, “I’m looking for a perfume…” From a salesperson’s point of view, someone browsing i...
101 Q. What Is the Difference Between Oud and Wood?
A. With more brands offering perfumes containing oud these days, this is a very important question. If you work in sales...
101 Q. There are so many fragrances with the same theme that I struggle to introduce them. What should I do?
What follows is my understanding and way of thinking at the present time. There is no one-size-fits-all answer in custom...
101 Q. Are There Any Qualifications Worth Obtaining to Work in the Perfume Industry?
A. To begin with, no specific qualification or license is required to become a perfume salesperson or perfumer. The Mini...
101 Q. My sales conversations keep falling into the same pattern.
What follows reflects my understanding and views at the time of writing. There is no one-size-fits-all answer in custome...
101 Q. Isn’t Perfume Ultimately a Matter of Intuition and Personal Taste? Why Learn About It?
A. There is nothing wrong with judging perfume intuitively. Indeed, since likes and dislikes arise in an instant, there ...
101 Q. How Much Perfume Does One Spray Dispense? How Many Sprays Can I Get?
A. Put another way, I think the question is: how many sprays can you get from 1 ml of perfume?The Bottom Line: About 0.0...
101 Q. What Do You Think Makes Some Perfumes Speak to Us, While Others Do Not?
A. Let me begin with some words from perfumers and people in the industry.Odors are words, and perfume is literature.Jea...