The Founder

Marc Jacobs: A Fragrance Story That Bloomed in New York

“Daisy was not a calculated moment at all. The perfumer was inspired by the story I told, and suddenly there were the juice, the bottle, and the box. The spirit of Daisy lives in everyone, because that innocence has become a symbol everywhere.” — Marc Jacobs (Harper’s Bazaar interview, 2023)
The Founder

Thoo (The House of Oud): A House of Fragrance Where Engineering Meets Art

“A fragrance laboratory is a place where art and engineering can come together.”—Andrea Casotti, co-founder of Thoo​Basi...
The Founder

Régime des Fleurs: A Rebellion of the Senses Ruling a Kingdom of Flowers

“I believe that wearing perfume is a creative act. It is an invisible way to express emotion, change how you feel, and d...
The Founder

Andrea Maack: The Icelandic Visual Artist Who Turned Drawings into Fragrance

“I never intended to create a brand at the beginning. The idea emerged slowly and organically through a succession of ex...
The Founder

Zhufu 竹浮: Bamboo as a Blessing, Eastern Fragrance from Shanghai

“Bamboo never stands alone. Fragrance, too, connects people. Bamboo is also a bearer of blessings and prosperity.”― Bobb...
Perfumers

Michel Almairac: An Unadorned Fragrance Aesthetic Entrusted to Parle Moi de Parfum

Perfumery CareerEarly Life and the Encounter with FragranceI grew up constantly surrounded by scents and smells, which a...
The Founder

Francis Kurkdjian: Creating a Fragrance Wardrobe with People in Mind

A Life in PerfumeryPerfume is something that allows us to preserve our humanity in a world that takes it away from us.Fr...
The Founder

Annick Goutal

My name has the potential to become the next Estée Lauder.Annick GoutalA Life in PerfumeryA Multitalented Third Daughter...
Extraction

Gas Chromatography and Headspace Analysis

The development of fragrance analysis, gas chromatography and headspace techniques, including Roman Kaiser’s work and their use in perfume creation.
The Founder

Yves Saint Laurent: An Empire of Rebellious, Sensual Perfume

“Perfume is the most intimate jewelry.”— Yves Saint Laurent​Basic InformationBrand name: Yves Saint Laurent, abbreviated...